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August 28, 2020
Online Ordering & Delivery

🚀 Why Online Ordering & Delivery is Essential for Restaurant Success in 2025

In today's fast-paced world, online ordering and delivery have become crucial for restaurant success. With more customers preferring the convenience of ordering from their phones or computers, offering online ordering isn’t just an option—it’s a necessity.

If your restaurant still relies only on dine-in traffic or phone orders, you could be missing out on a significant stream of revenue. In this post, we’ll cover why online ordering matters, how to set it up, and how to maximize your delivery success.

🍔 Why Online Ordering & Delivery Matter

1. Customer Convenience = More Sales

People want fast, easy, and seamless ways to order food. According to industry reports, over 70% of customers prefer ordering food online rather than over the phone. If your restaurant doesn’t offer online ordering, you’re losing potential business to competitors who do.

👉 Fact: Restaurants that offer online ordering typically see a 20%–30% increase in sales within the first three months.

2. Bigger Orders, Higher Profits

Online orders tend to have a higher average value than dine-in orders. Customers are more likely to add extra items when they can browse a full digital menu and order with just a click.

Example: Adding "Suggested Add-Ons" or "Frequently Ordered Together" options can boost your average order value.

3. Improved Order Accuracy

Taking orders over the phone can lead to mistakes, missed details, and frustrated customers. An automated online ordering system reduces human error and ensures that customers get exactly what they ordered.

🛠️ How to Set Up Online Ordering for Your Restaurant

✅ 1. Create a Professional Ordering Platform

Set up a dedicated website or app where customers can easily browse the menu, customize their order, and pay online.

Use a platform like Tiger Eats to create a professional online ordering site with no coding required.
Ensure that the site is mobile-friendly and optimized for fast loading.

Pro Tip: Include high-quality images of your dishes to make the menu visually appealing.

✅ 2. Offer Multiple Payment Options

Make it easy for customers to pay by offering various payment methods, including:
✔️ Credit/Debit Cards
✔️ Apple Pay & Google Pay
✔️ PayPal
✔️ Cash on Delivery (if applicable)

✅ 3. Streamline the Order Fulfillment Process

Use a system that consolidates all orders into a single dashboard (like Tiger Eats).
Notify customers with real-time order status updates via SMS or email.
Train your staff to handle peak order times efficiently.

✅ 4. Partner with Delivery Services (or Offer In-House Delivery)

You can either:

Set up your own delivery system using in-house staff.
Partner with third-party delivery services like Uber Eats, Deliveroo, or DoorDash for wider reach.

✅ 5. Offer Incentives for Online Orders

Encourage more customers to order online by offering:

First Order Discounts (e.g., "Get 10% off your first order")
Loyalty Rewards (e.g., "Get a free side after 5 orders")
Exclusive Online Specials (e.g., "Online Only: Free Delivery on Orders Over £20")

📈 Tips to Boost Online Ordering & Delivery Performance

💡 1. Use Data to Improve Your Menu

Track which menu items are most popular and which ones have the highest profit margins.

Remove low-performing items and promote high-margin ones.
Offer upsells and combo deals to increase average order value.

💡 2. Optimize for Local SEO

Make sure your restaurant shows up in local searches like "pizza delivery near me" or "best sushi in [city]".

Add your business to Google My Business and update regularly.
Use local keywords on your website and social media pages.

💡 3. Encourage Customer Reviews

Positive reviews increase trust and improve your search rankings.

Ask satisfied customers to leave a review on Google or Yelp.
Feature positive reviews on your website and social media.

🚀 Why Tiger Eats is the Best Platform for Online Ordering

Tiger Eats makes it easy to:
✅ Build a professional online ordering platform in minutes
✅ Manage all orders from a single dashboard
✅ Customize your menu and offer promotions easily
✅ Handle delivery and customer notifications in real time

🏆 Final Thoughts

Online ordering and delivery aren’t just trends—they’re the future of the food business. If you want to grow your restaurant and keep up with customer expectations, offering a seamless online ordering experience is essential.

💡 Get Started with Tiger Eats and start accepting online orders today—without any coding!

👉 Create Your Ordering Platform Now